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CAMA Job Bank
The Charlotte AMA JobShare Network posts marketing job opportunities in organizations located within the states of North Carolina and South Carolina. To notify the chapter of a job opportunity, send an email with the job specifics and job contact information to Job Bank Committee Chair Barbara Ivey at jobs@charlotteama.com. To respond to a job opportunity, please contact the company or recruiter directly. There is no charge to submit job postings. Jobs are generally posted on the CAMA Web site within 24 hours of
receipt and included in the next month's newsletter, which is e-mailed to more than 700 subscribers. Posts will remain active for at least one month.
JobShare Postings
Director of Database Marketing –
Consumer / Sports - posted 08/06/08
American City Business Journals
is looking for a Director of Database Marketing to increase paid
circulation for multiple consumer sports publications using targeted
marketing tactics. The ideal candidate is results-oriented, a great
communicator, a skilled marketer, and proficient at using direct
marketing tactics to grow a business.
In addition to hands-on experience,
the ideal candidate is equally strong in terms of creativity and
out-of-the-box thinking and analytical with a strong attention to
detail.
Reporting to the Chief Operations
Officer, we’re looking for a Director who will:
- Manage all aspects of direct
mail for Sporting News, Inside Lacrosse and other sports
publications -- including creative design, testing, list rental,
analysis, data management
- Conduct testing and implement
“smart” changes to improve response rates of the invoicing and
renewal series for the same sports publications
- Re-design and manage use of
subscription agents and waiting room programs for Sporting News
only
- Maintain fixed rate base for
Sporting News only
- Oversee circulation promotions
on web site for all sports publications
- Initiate new circulation
development programs, which could include cross-promotion between
sports titles, combo offerings with third-party providers, on-site
sales programs
- Work closely with other lines of
business to identify synergies and leverage best practices
The right candidate:
- Is results-oriented with a track
record of exceeding goals
- Is flexible and willing to grow
and change with the position
- Is an innovative self-starter
who pushes past obstacles and finds creative ways to drive the
marketing and sales process
- Is a committed and motivating
leader who loves to excel
- Is a strategic thinker and team
player
- Has a background in publishing
or related field, a plus
- Has excellent verbal, written
and presentation skills
This full-time position is located
in uptown Charlotte and offers a base salary plus bonus, benefits
and 401k. Interested candidates should email a cover letter and
resume to Rob Fisher at
rfisher@bizjournals.com.
No calls please.
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