What company do you work for, what is your role, and how long have you been there?
Duke Energy, Lead Marketing Technology & Automation Manager, 9 years.
How did you get into marketing?
Studied it in college and made my way into corporate marketing after a few years in ad sales.
What excites you about the field of marketing today?
Constant change.
What is your all-time favorite marketing campaign? Why?
McGraw-Hill's "Man in the Chair.” It is a great representation of what b2b marketers are up against every day.
What has been your favorite AMA Charlotte event? Why?
The ELC Pilot. I'm impressed with the level of commitment and investment the CAMA team is putting into this. They recognized a membership gap and created the value for someone to join.
What was your favorite super bowl ad this year? Why?
Jeep: Groundhog Day. Have always loved the Jeep brand and the movie “Groundhog Day.” Thought it was timely, nostalgic and lighthearted.
in terms of professional development, what area of marketing would you like to explore / learn about?
Data privacy.
